Your foremost task with online marketing is to learn how to get on Google maps. It's your very best way of drawing new clients if you are a locally based business enterprise.
The next goal is always to get on the top of the 7 Pack - the lucky seven businesses who get showcased on the Google map that displays in a high ranking position of search engine results. This will give your business significant free visual appeal in the market place
There are a number of major aspects that Google says will affect the listing.
Have a 100% Complete Google Places listing
Usually the more complete the Google Places Listing is, the better. Fill in all the information as suggested above. Make use of all 10 photos as well as all five video slots. Google loves videos, and your consumers will also. Put in all the phone numbers. Include as much specifics of the listing as is possible. If you have a listing created for you by Google, be sure to claim it after which fully complete it fully as above.
Get listed in as many other Directory sites as feasible (Citations)
It may come as a surprise to start with but among the best methods to rise to the top of the Google 7 pack is to get yourself listed on Bing and Yahoo and as many other online business directories as is possible.
Important
You should use the exact same details on all of the different directories. All the way down to details on your street address as being on "2nd Ave." instead of "2nd Avenue." It doesn't make any difference which you use, just use it the same way on all of the directory listings. Computers may appear to be wise, but in the end they are still dumb machines in many respects.
In case you are doing this yourself or having one of your employees do this, create a notepad or some other file and have them copy and paste the info from the master file into each listing application. This could save time, and more significantly ensure that each listing is identical on the key points. Now certain directories ask for additional questions and remember that it's best to fill these out fully. But the most important thing is that business names, addresses, phone numbers etc are identical.
Stick to this advice and you will probably be on your way to answering the query, how to get on Google maps.
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